| December 11 - Santam, South Africa's biggest short term insurance company, is now 
offering its clients a helpful and comprehensive risk management service that 
has been designed to source safety products and features on their behalf at 
discounted rates.
 
 The risk management service is part of Santam's ongoing drive to promote risk 
management solutions to its clients as well as reward those who are proactive in 
managing their risks in terms of home and business, vehicle, and personal 
safety.
 
 Said Santam spokesperson, Margaret Massie, 'The objective of our risk management 
service is to offer our clients peace of mind and a more rewarding and 
hassle-free life by advising them on the positive actions they can take to 
minimise their daily risks.
 
 'In doing so we want to educate our clients into seeing short term insurance as a 
lifestyle option to make their lives safe and easier, as opposed to a grudge 
purchase, which is in line with our brand promise,' she said.
 
 Santam is actively promoting its risk management through widespread marketing 
and PR campaign, which kicked off with a national Extreme Risk Management 
competition.
 
 This has been followed by a risk-reduction offering where Santam 
will assess people's homes, vehicles or small businesses for safety, security 
and structural risks to ensure that they have taken out the correct coverage.
 
 'It is our intention to change the way people view insurance. By 
offering our clients proactive risk management solutions, we can help them make 
their lives more rewarding,' explained Massie.
 
 Read more about 
Santam now.
 
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